OUR PROMISE

When you choose Professional Floor Covering, you’re not only choosing the highest quality products and unparalleled service, you’re making the decision to go with an organization that actually cares about you and your business.

Our friendly and knowledgeable staff members are dedicated to making your home transformation experience, in a word, perfect. Our locally owned, family business, proudly serves Beaver Dam and the greater area Dodge County area.



OUR MISSION

We are Beaver Dam’s premier flooring, kitchen, and bath store. Professional Floor Covering sources the highest quality materials and specialty flooring design products that deliver the best performance.

Transform your home with the perfect flooring that will stand the test of time and showcase your design inspiration. With your vision, our expert team will help transform your house into the home of your dreams!

See our flooring in YOUR room with our Room Visualizer tool.

SHOP AT HOME

Professional Floor Covering provides an in-home service making flooring selection easy and convenient. Our in-home specialists will help you choose products to achieve the look you want at a price to fit any budget.

We understand you’re busy, which is why we’ve developed a simple way to access our showroom 24/7. Our Room Visualizer tool enables you to view our high-quality products using photos of your actual room!


 

FEATURED PRODUCTS

On-trend favorites for every space 

Cabinetry

CABINETS

Choosing quality Cabinets can make all the difference in your project. We offer a variety of styles as well as guidance on choosing the best one for you and your home.

Flooring

FLOORING

Need to replace your Flooring? We have an extensive selection of affordable options that can match both your style and budget. We also offer many of the brands you know and trust.

Countertops

COUNTERTOPS

Our selection of Countertops features a wide assortment of options. Relying on Professional Floor Covering ensures you’ll have endless options to choose from to make your project unique.

 

SEE INSIDE OUR SHOWROOM

 

WHAT OUR CUSTOMERS HAVE TO SAY

Keep reading to find out why we have customers that keep coming back!
Excellent work couldn’t be happier. Communication and service overall exceeded my expectations. Thank you so much for helping finish my project. I look forward to working with y’all in the future!

-Rosalio A.
Keep reading to find out why we have customers that keep coming back!
Had laminate flooring installed in 3 rooms and carpet in 2 rooms. Did an amazing job!! I'm extremely happy with the outcome and the friendly professional service!!!!! Highly recommend them!!

-Zack W.
Keep reading to find out why we have customers that keep coming back!
When we bought our new house they worked with us to get the carpet installed in a very narrow time window before we moved in. Everyone was nice and easy to work with.  Our SmartStrand carpet is amazing!

-Jessica M.
Keep reading to find out why we have customers that keep coming back!
Great experience with professional flooring.  Everyone is very friendly and knowledgeable.

-C. W.
Keep reading to find out why we have customers that keep coming back!
I highly recommend!!  I've used Professional Floor Covering multiple times.  Different kinds of flooring, business and personal, AND my kitchen was done through them!

-Bridget & Shelly
Keep reading to find out why we have customers that keep coming back!
Very knowledgeable, very helpful, and stayed late to help us decide on what we needed and wanted.

-Lis T.
 
 

“Your home should tell the story of who you are, and be a collection of what you love.”
- Nate Berkus

Shaw Flooring
Milliken Area Rugs

Browse our remodeling project gallery

Our quality flooring and craftsmanship will help inspire you.


 

GET STARTED TODAY

Discover The Professional Floor Covering Difference!

Our flooring design specialists are ready to help you create the perfect space within your home. We treat our customers with excellence and exceed expectations at every turn.

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Special financing available* - Make it possible with Synchrony Bank Financing - *Subject to credit approval. Minimum monthly payments required.